VISIBILITY: Consider the audience = Coming, Going and Bystanders
SIZE & POSITIONING
The effectiveness of any sign is dependent upon several key factors including: Shape, Size, Font, Color, Letter Spacing, Wording,Complexity, Purpose and Placement. Height is important to minimize obstructions.
VISIBILITY
The best head insert conveys a simple and singular message that can be seen at the longest distance from the viewer as possible
POSITIONING
Place to maximize the convenience for the largest group of desired viewers, not that of the installer. Factor in speed and angle…plus the size and location of the crowd.
MESSAGING
Ambiguity is unpleasant for most people. Answers needs to be found and displayed in the quickest and easiest way possible.
THE BASICS
- See at YARDS, not FEET
- Who is Facing Audience
- Backside Audience
- Minimize Obstructions
- Biggest Logo or Symbol
- Simplest Design
- High Contrast
- Effective Use of Color
VISIBILITY: Consider the audience = Coming, Going and Bystanders
Not Pole Dependent: Place sign for maximum effectiveness
DOWNLOAD: Sight line handouts
DOWNLOAD: Sight line handouts
DOWNLOAD: Sight line handouts
DOWNLOAD: Sight line handouts
DOWNLOAD: Sight line handouts
DOWNLOAD: Sight line handouts
THE SIGN DESIGN GOAL
Immediate
UNDERSTANDING
- Fewest Elements
- Biggest Graphics
- Largest Letters
- Simplest Font
- Least Words
GO TO: Press here to check out the head inserts available
LEARN
Examples & Instructions
PICTURES
VIDEO
FINANCE
GIVE BACK
PICTURES
ON CAMPUS
AT EXPOS
AT EXPOS
SPECIFICATIONS
PICTURES
EMERGENCY
OPERATIONS
OPERATIONS
VIDEO
INSTRUCTION
PLACING
AN ORDER
AN ORDER
VIDEO
WHAT’S A
SPINHEAD?
SPINHEAD?
VALUE
REFERENCES
PATENTS
COPYRIGHTS
COPYRIGHTS
VIDEO
HIGH FIVE
INSTRUCTION
WIND &
WEATHER
WEATHER